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Telewizja Polska and Emitel have signed a contract. Starting December 22nd, TVP channels will be present on MUX-8.

Following a few months of negotiations, the CEO of Polish Television Jacek Kurski and the CEO of Emitel Andrzej Kozłowski signed a cooperation agreement at the TVP headquarter.

“This is a very important day for Telewizja Polska. By concluding this contract, we are increasing our development and technological capabilities. We reach more Poles, which facilitates the realization of the mission, which is the main task facing the public broadcaster. The availability of the Polish Television offer has a huge impact on increasing TVP’s strength and prestige. I see a unique opportunity in the development of digital terrestrial television in connection with access to the Internet. “- said Jacek Kurski, President of the Management Board of TVP S.A.

Digital terrestrial television is the most important platform for the common distribution of public broadcaster programs in Poland. Telewizja Polska broadcasts eight channels on multiplexes. On December 22nd, TVP has added another two to its terrestrial portfolio: TVP SPORT HD and TVP Rozrywka.

“The presence of Polish Television on multiplex 8 strengthens both the position of the TVP itself, as the largest terrestrial broadcaster, but also the terrestrial television platform itself. The launch of new programs is, of course, very good news for millions of viewers in Poland who will gain more interesting programs on their TVs. I am glad that Emitel can support public television in the realization of the mission, as well as further development. “- said Andrzej Kozłowski, President Emitel S.A.

Emitel also made a commitment to undertake, in cooperation with TVP, promotional activities aimed at explaining to the audience how to receive channels available on MUX-8, particularly encouraging the modernization of the antenna installation and tuning of TVs and set-top boxes to receive all channels from terrestrial multiplexes.

MUX-8 is a very modern solution. Soon, in addition to the traditional line channels, after connecting the TV to the Internet, it will be possible to watch in the so-called virtual channels additional content related to, for example, current sports events. As part of such thematic channels, TVP will publish various content extending the offer of the main television antennas.

Currently, there are 4 nationwide multiplexes in Poland, thanks to which viewers can choose the best offer among 29 channels. Over 1/3 of all households in Poland use only the DTT offer. Nearly 6 million households have digital terrestrial television in their homes, and for over 4.5 million of them DTT is the only source. Multiplex 8 was launched by Emitel in 2016.

TVP Kultura, TVP Historia, TVP Sport, TVP Series, TVP Entertainment, TVP ABC, TVP HD and TVP Parlament and TVP3. Viewers have access to the largest digital library through the TVP VOD platform – one of the most popular online services on demand in Poland. TVP is the largest broadcaster, producer and distributor of television content in Central and Eastern Europe.

Emitel, owned by the American investment fund, The Alinda Capital Partners, is the most important operator of terrestrial radio and television infrastructure in Poland. Thanks to Emitel, for over 50 years TV signals can be received in all Polish homes. Analogue till 2013 and digital from then on. Emitel is working on the digitization of radio, designs and offers modern wireless communication systems, participates in the creation of smart cities technologies and offerings and joins the work on the 5G network.

Information on how to receive programs broadcast on Multiplex 8 can be found at www.emitel.pl

The tests, which will be carried out by Emitel S.A. and Polskie Radio S.A, are slated to take place in December. The testing procedure will not cause any inconvenience for the audiences.

The tests are designed to check how different types of DAB+ receivers work in the case of a sudden change of signal and content of broadcasts. The test multiplex used during the procedure features eight stations named PR TEST-1 to PR TEST-8 and is broadcast in Warsaw on channel 6D (187.072 MHz) with an ERP of 0.8 kW.

The conducted tests will also encompass a solution using the EWF (Emergency Warning Functionality) concept, as well as a solution that will enable changing the content of broadcast programs to alert messages automatically.

Test results may be used in the future to inform the general public about the risks and dangers.

On the 7th of December, the hybrid terrestrial TV platform will start featuring video footage presented by Legia Warszawa. This is the first project of its kind in Poland, which stems from cooperation between the Warsaw-based football club and Emitel, the technical terrestrial television operator in Poland. The new service will also feature live broadcasts and other interactive content produced by the Warsaw-based club.

Thanks to the cooperation between Legia Warszawa and Emitel, the Multiplex 8 hybrid TV portal will feature content produced by the Warsaw-based football club, including materials currently available on the club’s YouTube channel, as well as –eventually – unique content and broadcasts from sparring games. In the beginning, the new service is going to present things such as behind-the-scenes information from games, “Ł3” Studio and club news unavailable on traditional television.

“Terrestrial TV remains the most popular platform for watching TV broadcasts in Poland. The launch of the video content channel on Multiplex 8 will enable Legia Warszawa to reach an even wider group of fans all over Poland. It is also a pioneering solution in Poland – the channel of the Warsaw-based football club is the first such channel to appear on the hybrid multiplex platform. This is a good direction, because the trends observed around the world show that traditional television and the Internet are becoming more and more interspersed, while many viewers expect access to additional content on their TV screens,” says Andrzej J. Kozłowski, President of the Management Board of Emitel S.A.

As part of the additional services available on Multiplex 8, Emitel provides viewers with a hybrid television service – the so-called HbbTV – offering additional services such as a guide to television broadcasts, current news, weather forecast and radio broadcast offer, including RMF, Radio ZET and the Polish Radio. Now the hybrid television offer is going to be enriched with video content produced especially for the fans of Legia Warszawa – the largest and most recognisable football club in Poland.

“The production and distribution of video content is one of Legia’s strategic marketing and commercial objectives. We are among the most media-oriented Polish brands, our fans expect us to provide them with exclusive materials showing what the club looks like behind-the-scenes. We already reach millions of people through our social media. Cooperation with Emitel will enable us to further increase the our impact and take advantage of the potential of hybrid television. The new platform will also enable us to develop our e-commerce activities and to offer innovative solutions for our sponsors,” said Dariusz Mioduski, President of Legia Warszawa.

Terrestrial TV in Poland is used by over 6 million households, which makes it the most popular platform for watching TV broadcasts. The ever-increasing availability of broadband Internet is driving the consumption of multimedia content. One of the forms of delivering such content to viewers is hybrid television, which is dynamically developing in countries such as Germany and France, in particular in terms of sports-related content. Thanks to the use of HbbTV, the Sport1 TV channel provides additional attractive content for football fans. Audiences can play clips from the Bundesliga, Primera Division, Serie A, Ligue 1, UEFA European League, as well as fragments of Der Volkswagen Doppelpass, a programme for German football fans, which enjoys the greatest popularity in the country.

Hybrid TV services enable the viewers to turn an ordinary TV into a multimedia entertainment centre. The ability to play multimedia content delivered over the Internet enables the broadcasters to provide additional content on demand, as well as taking advantage of streaming content delivery method. HbbTV also enables the implementation of innovative, interactive and personalised advertising campaigns, which significantly increases their effectiveness. Additionally, HbbTV enables taking advantage of interactive applications provided over the Internet on TV sets. Pairing the application with the broadcast provides an opportunity to interact with the audience, as well as to run contests and quizzes and to provide additional information related to the current broadcast.

The portal can be used by all viewers of digital terrestrial television receiving Multiplex 8 programmes with a TV set connected to the Internet and supporting HbbTV functionality. Virtually all TV sets currently offered in retail chains in Poland are equipped with this functionality.

 

The “Investor in Human Capital” emblem is the first Polish award for companies that distinguishes their staffing policies. The title is awarded on the basis of a survey of employee opinions.

Winning the emblem means that Emitel has joined the prestigious group of Laureates who meet the highest standards in the field of HR policies implemented in the companies and at the same time these activities are both recognised and appreciated by employees.

For the last 4 years, Emitel has been conducting the anonymous Emipuls employee opinion survey. The 2018 edition was completed by a record number of employees – 87.4% of all staff. 91.6% of them gave a positive answer to the question regarding job satisfaction. The “Investor in Human Capital” emblem was awarded based on the results of the Emipuls survey.

“We are glad that the Emipuls survey was noticed by the Jury of an award – particularly one as important as the ‘Investor in Human Capital’. Apart from taking care of the natural environment and building great relationships with local communities, employee satisfaction is one of the foundations of Emitel’s operations. The fact that the majority of our staff readily takes part in the Emipuls survey and rate working with the company’s leadership and HR department so well makes us even more happy. What we appreciate the most, though, is the fact that they want to work with us,” said Anna Goleniowska, HR Director at Emitel S.A.

The “Investor in Human Capital” emblem has been awarded since 2002. It is the first and only programme based entirely on employee opinions. The ranks of laureates to date include companies such as Link4, Fedex Express, Bricoman and Man.

The “Investor in Human Capital” emblem is the first Polish award for companies that distinguishes their staffing policies. The title is awarded on the basis of a survey of employee opinions.

Winning the emblem means that Emitel has joined the prestigious group of Laureates who meet the highest standards in the field of HR policies implemented in the companies and at the same time these activities are both recognised and appreciated by employees.

For the last 4 years, Emitel has been conducting the anonymous Emipuls employee engagement survey. The 2018 edition was completed by a record number of employees – 87.4% of all staff. 91.6% of them gave a positive answer to the question regarding job satisfaction.

The “Investor in Human Capital” emblem has been awarded since 2002. It is the first and only programme based entirely on employee opinions. The ranks of laureates to date include companies such as Link4, Fedex Express, Bricoman and Man.